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HSE Digital
The Digital team in the Communications Divisions is responsible for delivering the online user experience for the Health Service.
We work across the areas of user experience, content, social media, analytics and digital marketing.
The Digital team also includes HSELive, a multi-channel hub offering health and social services information by phone, email, live chat and social media.
Keep up-to-date
Blog
Digital marketing during the COVID-19 pandemic
Our digital marketing team is working to make sure our COVID-19 content is highly visible in search engines.
Blog
How we are using social media during the COVID-19 pandemic
During the COVID-19 pandemic, many people have come to our social media channels looking for answers.
Blog
Our top tweets of 2019
As we near a new year, and a new decade, we thought it would be good to review our 2019 on Twitter by sharing our most popular tweets from each month.
Blog
2019 Digital Roadmap update
Read about the progress we've made in delivering the Digital Roadmap over the past 12 months.
Blog
The role of social media in launching Ireland's new abortion services
We began planning our social media content in October 2018, three months before our go-live date. To shape our content, we used insights and feedback from our focus groups.
Blog
Testing the HSE website to make sure we meet our users’ needs
We use a process called Task Performance Indicator (TPI) to test the usability of our website. This helps us to see if our site is helping people to complete their tasks effectively.